Ami Strutin Belinoff, MA, LMFT, CMPC

Mental Coach, WellU
WellU Mental Training Co-Founder
Mental Coach

Ami is a licensed mental health clinician in the state of California. Ami has an expertise in the area of:  family dynamics, depression, anxiety, substance use, sports psychology, learning disabilities, and life transitions.  He uses a range of modalities including cognitive behavioral, humanistic, acceptance, positive psychology, biofeedback, solution focused, and mindfulness. Ami finds it most important to understand your story and to unveil faulty patterns that may prevent you from maximizing your potential so you can create a story more in line with your vision.

Ami specializes in mental peak performance in sports. He focuses on the whole athlete, on and off the court. He uses a full range of mental skills training techniques to craft the whole athlete. He incorporates specific mental skills training strategies along with biofeedback. His proficiency in connecting with his client, his intuition and a deep respect for the body/mind/spirit  connection drive his methods.

Growing up I instantly connected to sports as it brought joy and passion to my life and helped me cope with early childhood challenges. I  loved sports and competed competitively in swimming, soccer, ski racing, baseball and basketball. Downhill ski racing in college (Slalom and Giant Slalom) was his first introduction to sports psychology, which I used later on a semi-pro basketball team and while competing in beach volleyball.  I continue to play: beach volleyball, mountain biking, skiing, hiking, surfing, rock climbing and yoga. It keeps me connected to sports and competition. I love working with athletes from a collaborative and integrative model on the field, in the office, with coaches, doctors, trainers, and other support systems.  

Professional Qualifications:
Certified Mental Performance Consultant administered by the Association for Applied Sport Psychology
Licensed Marriage and Family Therapist: LMFT Lic # MFC 43606
Neurofeedback diadatic certification: BCIA (Biofeedback Certification International Alliance)
Master’s, Clinical Psychology, Antioch University
Master’s, School Psychology, National University
Bachelor’s, Psychology and Sports Medicine, Colorado State University

Board Member of the San Diego County of Mental Health (previous)
Member of CAMFT California Marriage and Family Therapists
Professional Member of the Association for Applied Sport Psychology
Sports Psychology Associates
Member of San Diego Sport Psychology Associates
Challenged Athletes Foundation CAF (volunteer)
San Diego Unified School District school psychologist